Trung Nguyen set for UAE expansion

Trung Nguyen

One of the biggest coffee chains native to Vietnam is set for some Middle-Eastern expansion.

It has been announced that Trung Nguyen, a popular Southeast Asian entity, will be opening up in the United Arab Emirates, becoming the latest in a long line of businesses hoping to cash in on ever-growing Emirati retail market.

Under a coordinated franchise agreement, the Dubai-based Global Hotels Management (GHM) group will invest some $2.7m and open up two Trung Nguyen shops in Dubai within the next twelve months.

It is also understood that there are plans to further expand the brand in other overseas markets such as Saudi Arabia, Kuwait and Bahrain.

The market research analytics firm Euromonitor International believe that initially breaking into the United Arab Emirates represents a smart move. Then with an established base in the region and strong relations, brand awareness naturally increases in neighbouring countries and creates a number of potential entry points.

Speaking at a Dubai-hosted Coffee and Tea Festival, Nguyen Nguyen, the general manager of the Vietnamese chain said: “Dubai and the Middle East [are] familiar with the Western coffee [culture].”

“But,” he continued: “If we can develop a new style from Asia, if we can make people aware of that, the market can be developed… Vietnamese coffee is strong and suitable for the tastes here.”

Given that Vietnam is one of the world’s largest exporters of coffee, would be customers could be forgiven for believing that Trung Nguyen will be serving up coffee grown in Vietnam – but they’d be wrong. A mix of the best beans from Brazil, Kenya and Colombia are used to create a range of speciality beverages and signature blends.

There will also be a presence on store shelves in the near future as a range of instant products that, according to GHM’s Masood Hashim “will be 25% cheaper than the leader brands, will be made available to retailers as Trung Nguyen look to capture both domestic and high-street consumers.

McCafe set to be introduced into India


The McCafe concept may be making McDonald’s restaurants some rather large profits, but the idea of the fast-food outlet serving coffee isn’t as widespread as you might imagine.

However, success is often replicated so therefore the only surprising thing about McCafe’s imminent arrival in key Indian markets is how long it has taken to get there.

…continue reading McCafe set to be introduced into India

Ugandan exports expected to be static due to drought


Reports out of Uganda indicate that the coffee industry there is hoping that exports levels for the 2014-15 season mirrors those posted in previous years as the nation begins to recover, slowly, from a period of drought.

The worst case scenario that those in the sector are bracing them for is a slight change, highlighting the fact that there’s a blanket of optimism over the East African nation at the moment.

…continue reading Ugandan exports expected to be static due to drought

Sabah to host coffee festival and record attempt

Coffee beans

Today’s story comes from Malaysia, a country which as we well know is becoming a lucrative market for those looking to expand in Southeast Asia. However this tale does not revolve around foreign chains seeking revenue; instead it is about a domestic-based company that wants to break a record and help promote and enhance the fortunes of those around them.

…continue reading Sabah to host coffee festival and record attempt

Arson attack in Mukurweini – Coffee farmers blamed


A group from agitated and angry coffee farmers have attacked property and local businesses before moving onwards to a nearby coffee factory and setting that ablaze before fleeing upon the arrival of the police.

According to local reports the farmers are all predominantly affiliated with the Ramukia Co-operative, which is based in the Kenyan province of Mukurweini.

…continue reading Arson attack in Mukurweini – Coffee farmers blamed

Why does Alanis Morissette use coffee as percussion?

Roasting Machine

Alanis Morissette has opted to forgo traditional percussion instruments in her latest song The Morning. Instead she – along with the famed Costa Rican musician Carlos “Tapado” Vargas – decided to go down a more avant-garde route and substituted drums from coffee beans and coffee machines.

The song was written for the upcoming documentary A Small Section of the World and was premiered on The Hollywood Reporter.

But what is the link to coffee?

…continue reading Why does Alanis Morissette use coffee as percussion?

Coffee: Ethiopia’s $1 billion industry?

Kenyan coffee beans

Mulatu Teshome, the President of Ethiopia, has announced that the coffee industry in the country must continue to increase their export revenues in the next couple of years.

A target of $1 billion has been set.

The coffee sector in Ethiopia has been in rude health recently and despite some significant gains, President Teshome has continued to ramp up the pressure by proverbially throwing down the gauntlet.

…continue reading Coffee: Ethiopia’s $1 billion industry?

McDonald’s in new ‘hot coffee’ case


After originally being denied the chance to take a Brooklyn-based McDonald’s franchise to court, Boris Khanimov now has a second bite of the cherry and intends to take full advantage of the situation.

His initial claim was waved away two years, but a local appeals court has reinstated him claim and proceedings against the franchise, officially known as 82 Court Street Corp., will begin again.

“There was no competent proof submitted by 82 Court,” the appeal judges wrote in their statement.

…continue reading McDonald’s in new ‘hot coffee’ case

How much is too much?

Wide eyes

Just how much coffee is too much?

Some might say that no amount of coffee will ever overstep the imaginary line in the sand – because of their undying love of all things espresso – but if we’re using science to determine a safe limit then it can get all a bit confusing, such are the available variations.

As you, reader, will surely know, the kick that we get from our cup of freshly brewed coffee comes from caffeine.

…continue reading How much is too much?