Portland, US-based cosmetics company Barista Bath and Body has announced the launch of what it claims is the first such complete bath and body care range to incorporate antioxidant-rich coffee and coffee extracts.
Whilst there have been various products introduced to the market that have been designed to harness the anti-ageing effects of coffee, this is reportedly the first occasion where an entire coffee-based beautifying product portfolio has been unveiled. Similarly, Barista Bath and Body is “the first company to use actual ground coffee, brewed coffee, coffee seed oils and coffee extracts in [its] products,” according to CEO Christine Willett.
The company sources and grinds organic, fair-trade coffee itself, brewing it to use in its shampoo, conditioner, shower gel and soap and grinding it to achieve exfoliating properties for its scrubs and soaps. Meanwhile coffee seed oil features as another ingredient in its conditioner, with coffee in its extract form going into the soap and lip balm in the range.
In order that its customers can reap the full potential benefits of the coffee ingredients, Barista Bath and Body brews the commodity to specific pH levels of between 4.5 and 5.5, as this is apparently the optimum range for the active properties.
Not only is the pioneering company seeking to offer a complete bath and skincare range, its launch is also aimed at tapping into the burgeoning demand for natural products. In this regard, the Barista line is said to be the first coffee-based range of its kind to be free of parabens, sulphates and phthalates.